The ready-to-use AI team for D2C brands
The ready-to-use AI team for D2C brands
They act, you approve. They are true knights who never sleep and run your operations autonomously.
Day in and day out.
They act, you approve. They are true knights who never sleep and run your operations autonomously.
Day in and day out.
Your AI knights
Add a knight
Customer service
Handling requests from all channels
ACTIVE
Social Ads & SEA
Maximizing ROAS for 27 Meta ads
DRAFT
SEO & content
Optimization of rankings for more than 16 keywords
PAUSED
Signal
Nurturing CRM with marketing emails
DRAFT
Adjust autonomy level
Revenue
7 358 €
+28%
this week
M
T
W
T
F
S
S
Your AI knights
Add a knight
Customer service
Handling requests from all channels
ACTIVE
Social Ads & SEA
Maximizing ROAS for 27 Meta ads
DRAFT
SEO & content
Optimization of rankings for more than 16 keywords
PAUSED
Signal
Nurturing CRM with marketing emails
DRAFT
Adjust autonomy level
Revenue
7 358 €
+28%
this week
M
T
W
T
F
S
S
Your AI knights
Add a knight
Customer service
Handling requests from all channels
ACTIVE
Social Ads & SEA
Maximizing ROAS for 27 Meta ads
DRAFT
SEO & content
Optimization of rankings for more than 16 keywords
PAUSED
Signal
Nurturing CRM with marketing emails
DRAFT
Adjust autonomy level
Revenue
7 358 €
+28%
this week
M
T
W
T
F
S
S
Natively integrated with your tools
For D2C brands who want to bring AI into their operations, plud & play
You've been running your brand on gut instinct, agencies, and late nights. You know AI should be part of the equation but you never found the right entry point. That is MidKnight. Your knights are live in 48 hours, no technical team required.
01
Connect your stack
Link your Shopify, Meta Ads, Intercom, Klaviyo, Google Search Console... accounts in minutes. No engineering required. No implementation fees.
02
Deploy your knights
Choose the AI knights you want to activate immediately. Each one owns a specific operational domain, executes autonomously and learn from you.
03
Always stay in control
Set the autonomy level for each knight. Decide what gets executed automatically and what requires your approval before action. Full autonomy or human-in-the-loop, the choice is yours.
01
Connect your stack
Link your Shopify, Meta Ads, Intercom, Klaviyo, Google Search Console... accounts in minutes. No engineering required. No implementation fees.
02
Deploy your knights
Choose the AI knights you want to activate immediately. Each one owns a specific operational domain, executes autonomously and learn from you.
03
Always stay in control
Set the autonomy level for each knight. Decide what gets executed automatically and what requires your approval before action. Full autonomy or human-in-the-loop, the choice is yours.
01
Connect your stack
Link your Shopify, Meta Ads, Intercom, Klaviyo, Google Search Console... accounts in minutes. No engineering required. No implementation fees.
02
Deploy your knights
Choose the AI knights you want to activate immediately. Each one owns a specific operational domain, executes autonomously and learn from you.
03
Always stay in control
Set the autonomy level for each knight. Decide what gets executed automatically and what requires your approval before action. Full autonomy or human-in-the-loop, the choice is yours.
Built for collective intelligence
Most tools give you AI. Midknight gives you knights that work together: sharing context, coordinating decisions, and managing your brand as one unified operation. That's the difference between automation and intelligence.
Built for collective intelligence
Most tools give you AI. Midknight gives you knights that work together: sharing context, coordinating decisions, and managing your brand as one unified operation. That's the difference between automation and intelligence.
Customer service
Smart report
SEO & content
Social Ads & SEA
Customer service
Support that resolves, not just responds
Your Customer Service Knight handles incoming tickets end-to-end. Order status, returns, product questions, subscription issues... It escalates only what genuinely needs a human. Response time drops. Support costs drop. Customer satisfaction doesn't.
Customer service
Smart report
SEO & content
Social Ads & SEA
Customer service
Support that resolves, not just responds
Your Customer Service Knight handles incoming tickets end-to-end. Order status, returns, product questions, subscription issues... It escalates only what genuinely needs a human. Response time drops. Support costs drop. Customer satisfaction doesn't.
43 tickets resolved, 3 escalated, you were asleep
43 tickets resolved, 3 escalated, you were asleep
While you're reading this, a knight is at work checking tickets, analyzing campaigns, and queuing actions for your approval.
> Integrates natively with your tools
Midknight connects to the tools D2C brands already run on so your knights are operational from day one, with no migration and no new platform to learn.
Integrates natively with your tools
Midknight connects to the tools D2C brands already run on so your knights are operational from day one, with no migration and no new platform to learn.
01
Securely connect your existing accounts
02
Your knights are live within 24 hours
03
Midknight reads and acts across your full stack
Our knight's main use cases
Discover with real business examples how our knights handles operations and what they can do to make your brand win.
Coming soon
Signal
How an autonomous AI customer signal knight helps a D2C brand detect subscriber signals and protect the revenue it took months of paid media to build.
Coming soon
Signal
How an autonomous AI customer signal knight helps a D2C brand detect subscriber signals and protect the revenue it took months of paid media to build.
Available
Smart report
How an autonomous AI reporting knight gives a DTC brand a complete and ready-to-use operational picture every Monday morning, without a single hour spent compiling data.
Available
Smart report
How an autonomous AI reporting knight gives a DTC brand a complete and ready-to-use operational picture every Monday morning, without a single hour spent compiling data.
Available
SEO and content
How an autonomous AI SEO knight helps a D2C brand identify which content to fix or create and which keywords to own, to turn organic search into a reliable acquisition channel.
Available
SEO and content
How an autonomous AI SEO knight helps a D2C brand identify which content to fix or create and which keywords to own, to turn organic search into a reliable acquisition channel.
Available
Social ads & SEA
How an autonomous AI ads manager knight helps a D2C brand turns Meta Ads performance data into weekly decisions, without a media buyer on payroll.
Available
Social ads & SEA
How an autonomous AI ads manager knight helps a D2C brand turns Meta Ads performance data into weekly decisions, without a media buyer on payroll.
Our Meta campaigns were bleeding for 18 hours before anyone on the team noticed the ROAS had collapsed. By then the damage was done.
Shoes brand CEO
doing €1.8M in revenue
We were paying €2,400 a month to an agency that took 3 weeks to deliver a blog post. And the brief was always wrong because they didn't have access to our actual search data.
Cosmetics brand founder
doing €2.3M in revenue
Every Monday morning, I was spending 2 hours pulling data from Shopify, Meta, Klaviyo and Gorgias just to understand what happened last week. By the time I had a picture, the week had already started badly.
Tech lamps brand co-founder
doing €800K in revenue
What makes Midknight different from using the built-in AI of each tool separately?
Every tool in your stack already has its own AI, but each one operates in isolation. Your Klaviyo AI doesn't know your ROAS collapsed. Your Meta AI doesn't know your top segment just churned. They're individually smart and collectively blind. Our knights share context and act on the full picture of your business in real time. That's the difference between four isolated copilots and one unified operator.
Does Midknight replace my existing tools?
No. Your knights run on top of your current stack. You keep Shopify, Gorgias, Meta Ads, and the rest. Midknight is the operational layer that connects and activates them.
How long does it take to get started?
Most brands are fully connected and have their first knight running within 48 hours. No engineering work required on your end.
Do I need a developer to connect my tools?
No. Midknight connects directly to your tools (Shopify, Klaviyo, Meta Ads, Intercom and more) through native integrations. No code, no API setup, no technical work required. You can be operational in minutes.
What tools do the knights connect to?
Midknight integrates with Shopify, Meta Ads, Intercom, Gorgias, Klaviyo, Gmail, Google Ads, Google search console, Notion, Slack, and Semrush. These are the core tools D2C brands at €200K–€5M already run on. Your knights activate directly within your existing stack.
Can I start with just one knight?
Yes. You can choose to start with only one knight. You can add knights as you scale.
What happens if a knight makes a wrong recommendation?
You reject it, or improve it. Because every action requires your approval (depending on the level of autonomy you have setup) before execution, a wrong recommendation costs you nothing. You simply decline it. The approval layer exists precisely because no AI is infallible, and Midknight was designed with that assumption baked in.
Who approves the actions before they are executed?
You do, always. Every recommendation a knight makes is submitted to you before anything happens in your stack. Midknight never sends an email, adjusts a campaign, or triggers a workflow without your explicit approval. The knights surface the decision. You make it.
How do the knights work together?
Each knight reads from a shared intelligence layer. When the Customer service knight identifies a recurring topic in tickets, the SEO knight adjusts the FAQ content or write a blog article accordingly. No knight operates in isolation. Their shared context is what makes the system meaningfully smarter than any individual tool AI.
What makes Midknight different from using the built-in AI of each tool separately?
Every tool in your stack already has its own AI, but each one operates in isolation. Your Klaviyo AI doesn't know your ROAS collapsed. Your Meta AI doesn't know your top segment just churned. They're individually smart and collectively blind. Our knights share context and act on the full picture of your business in real time. That's the difference between four isolated copilots and one unified operator.
Does Midknight replace my existing tools?
No. Your knights run on top of your current stack. You keep Shopify, Gorgias, Meta Ads, and the rest. Midknight is the operational layer that connects and activates them.
How long does it take to get started?
Most brands are fully connected and have their first knight running within 48 hours. No engineering work required on your end.
Do I need a developer to connect my tools?
No. Midknight connects directly to your tools (Shopify, Klaviyo, Meta Ads, Intercom and more) through native integrations. No code, no API setup, no technical work required. You can be operational in minutes.
What tools do the knights connect to?
Midknight integrates with Shopify, Meta Ads, Intercom, Gorgias, Klaviyo, Gmail, Google Ads, Google search console, Notion, Slack, and Semrush. These are the core tools D2C brands at €200K–€5M already run on. Your knights activate directly within your existing stack.
Can I start with just one knight?
Yes. You can choose to start with only one knight. You can add knights as you scale.
What happens if a knight makes a wrong recommendation?
You reject it, or improve it. Because every action requires your approval (depending on the level of autonomy you have setup) before execution, a wrong recommendation costs you nothing. You simply decline it. The approval layer exists precisely because no AI is infallible, and Midknight was designed with that assumption baked in.
Who approves the actions before they are executed?
You do, always. Every recommendation a knight makes is submitted to you before anything happens in your stack. Midknight never sends an email, adjusts a campaign, or triggers a workflow without your explicit approval. The knights surface the decision. You make it.
How do the knights work together?
Each knight reads from a shared intelligence layer. When the Customer service knight identifies a recurring topic in tickets, the SEO knight adjusts the FAQ content or write a blog article accordingly. No knight operates in isolation. Their shared context is what makes the system meaningfully smarter than any individual tool AI.